Our wedding is taking place this fall, so since January I have been in and out of bridal stores—scoping out dresses for myself and my bridesmaids, as well as accompanying my future sister-in-law on her dress shopping (we are getting married only a few months apart!).
I opted to limit my own gown search to three stores to avoid feeling overwhelmed with choice.
My first stop was Felichia Bridal, on Yonge north of Eglinton. I was initially drawn to the store because they’d advertised a Watters trunk show. (Trunk shows, they explained, are an opportunity to try on the full collection of a given designer, whereas on a regular day the store would carry samples of some but not all of that designer’s styles). I thought it would be a bright idea to drop by the boutique before the trunk show for a first trial and (potentially) return for the show feeling sure of the purchase. Of course that’s not how it went at all, as the Watters dresses turned out to be far above my price range. But it was still a successful trip as I found one dress I really liked.
Despite finding one gem, I wanted to have a good sense of what was out there in terms of selection. I dropped by a second store which had been recommended by one of my co-workers. Jealous Bridesmaids Bridal Boutique is located in Toronto’s Bloor West Village (and conveniently, was a hop, skip and a jump from my work, before the office moved last month.) Jealous Bridesmaids carries a great selection of gowns and bridesmaids dresses from designers such as Maggie Sottero, Sottero & Midgely, and Casablanca. More importantly, they have the loveliest staff. This is a small, intimate place where you feel truly at home. Prices are quite reasonable as well. The average dress price, I was told, is in the $1,500 range, and bridesmaids dresses are around $200. Tried on several lovely styles here.